Top 5 Best Electric Toothbrushes of 2023, According to Dentists

Updated: August 28, 2023

Electric toothbrushes are powered toothbrushes that use electric motors to oscillate and rotate a brush head at a set frequency. They are designed to make brushing easier and more effective than manual toothbrushes.

The electric toothbrush market is experiencing significant growth, and as more people embrace their advantages over traditional toothbrushes, the demand for the top electric toothbrushes in 2023 continues to rise.

To make your life easier, we put 14 toothbrushes to the test—these are the 5 best electric toothbrushes of 2023.

The Snow LED was among the most unique electric toothbrushes we tested. A blue LED light is integrated into the head aimed at whitening while you brush. This was one of the most comfortable toothbrushes we tested. It includes a pulsating sensitive mode, but we found the more powerful modes to still be comfortable.

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"Best pick"

6,293 Reviews

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2,902 Reviews

Oral B Pro 3000




2,489 Reviews

Oral-B iO9 Electric




12,31 Reviews

Philips Sonicare One



"Very Good"

913 Reviews

Oral-B Genius 9600



"Not bad"

1,412 Reviews

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"Best pick"

6,293 Reviews

Why Is the Snow Electric Toothbrush #1 Pick?

We bought and put all the above toothbrushes to the test. Here is why we chose the Snow LED Whitening Electric Toothbrush. At first impression, the toothbrush arrives in a blue box with a size-appropriate picture of the toothbrush on the front. The box looks more like something you would expect for a phone, and it feels too fancy for a toothbrush.

The toothbrush itself is quite impressive and has a beautiful design to it. It comes with a USB C to USB A cable for charging but has no plug though. From the box to the charging cable, everything matches in color. They used this very cool shade of navy blue with a two-tone on the brush itself. Another very cool feature is the charging dock. It uses magnetic charging. Simply place the brush on it and pick it up when ready to brush.

The toothbrush also comes with a full manual for reference if a user is new to the brand, model, or electric toothbrush.

Most electronic toothbrushes claim to do the same thing, but are they all made equal? The simple answer is no. For a mid-priced electronic option, the snow is a diamond in the rough. Commonly referred to as the Apple of toothbrushes, it is easy to see why the masses also prefer this brand.

Snow Electric Toothbrush Features

  • Sonic technology. One of the key features of Snow is the use of sonic technology. The toothbrush head vibrates at 30,000 to 50,000 movements a minute. This rapid vibration forces plaque accumulating over time to fall off, giving this brush superior plaque removal power. The vibrations are so strong and fast that they produce an audible hum during cleaning. The vibrations also stimulate the production of fluids that contain important bacteria for oral health in the mouth.
  • Four different cleaning modes. Even though other toothbrushes have different settings to choose from, we found the number and modes on this model the most convenient and straightforward. Their modes are clean, sensitive, white, and polished. We found these to be the perfect number of modes as they are quite direct and still have enough options to cater to everyday oral health needs.
  • Long battery life. It is quite inconvenient to charge a brush every day or wait while the brush is charging. The Snow LED whitening electric toothbrush comes with strong batteries that go for days without needing a recharge. The magnetic charging dock is also a very convenient feature. Just plug in the charger and place the brush on the dock. The dock also doubles as a holder as the brush sits upright and will not fall over. Furthermore, it comes with a type C USB cable, which is easy to replace if needed.
  • It comes with two brushheads. Included in the box are two brushes. You get one to start you off and a replacement, both of which should have a lifespan of six months combined. The guarantee of not having to look for another brush for half a year is beyond convenient and economical.
  • Blue LED light technology. With the help of blue light that falls into the ultra-violet spectrum, the Snow LED whitening electric toothbrush not only cleans but also provides teeth whitening support. The light acts as an activation agent for compounds such as hydrogen peroxide and carbamide to aid teeth whitening.
  • This toothbrush comes with a pre-programmed two-minute timer with a 30-second pause in between. After two minutes of lapse, the 30 seconds indicate it is time to move on to the next section of your mouth. The two-minute intervals are not chosen randomly and are the standard time for effective tooth cleaning and plaque removal, as the American Dental Association prescribes.

Main Reasons Why the Snow LED Whitening Electric Toothbrush Is Superior

  • Teeth whitening. Coupled with strong vibrations, superior bristles, and LED light, this model does what competitors claim to achieve. Not only do you get comprehensive deep cleaning, but also the whitening characteristics of the UV light.
  • Enhanced plaque removal and deep cleaning. The sonic technology and vibrations have just the right wavelengths to loosen accumulated plaque from your teeth. Very few models have the right combination of technologies to deliver effective plaque removal, but here we found Snow to be ahead of the curve. This is more so evident if you are moving from a manual toothbrush to this electric model.
  • The shortened learning curve for oral health. This model allows quick adoption of effective cleaning habits with the shortest learning curve possible. The timer and intervals achieve this by letting users know when a section of the mouth has been cleaned enough and it is time to move on to the next part.
  • Safe, healthy, and guarantees results. The brush itself is safe for the mouth. It will not cause injuries, nor does it contain chemicals that sit in your mouth and form deposits over time. Having used the brush, we can guarantee the quality and value it provides, but do not take our word for it. There are thousands of reviews online from their website to Amazon pages. Approximately 80% of reviews are positive, with some users leaving paragraph upon paragraph about nothing but good things to report.

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